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<<12>> Total results:94 References Per Page:

Clorox Earns Perfect Score On Human Rights Campaign's Corporate Equality Index

November 28, 2012: 12:00 AM EST
The Clorox Company received a 100 percent rating on the Human Rights Campaign’s 2013 Corporate Equality Index, which measures gay, lesbian, bisexual, and transgender equality in the workplace. Clorox has earned a perfect rating on the CEI since 2006 and has been recognized by the organization as one of the best places for GLBTs in terms of workplace equality. Clorox’s diversity and inclusion strategy is driven mainly by its five employee resource groups, which include GLBT.
"The Clorox Company Earns 100 Percent Rating on Human Rights Campaign's Corporate Equality Index", Clorox , November 28, 2012, © The Clorox Company
Domains
Diversity
Marker
Other
Sexual Orientation (GBLT)
Geographies
Worldwide
North America
United States of America

Human Rights Campaign Names Unilever One Of The “Best Places To Work”

November 23, 2012: 12:00 AM EST
The Human Rights Campaign – a civil rights organization that speaks for the gay, lesbian, bisexual and transgender communities – has named consumer goods giant Unilever as one of the “Best Places to Work.” The company rated a perfect score of 100 percent on the 2013 Corporate Equality Index for the fifth year in a row because of its commitment to diversity in the workplace, marketplace and community. Unilever’s human resources vice president Sumeet Salwan said the company “works vigorously to offer a workplace where all of our professionals can thrive.”
"Unilever Recognized as Best Place to Work by Human Rights Campaign", Business Wire, November 23, 2012, © Business Wire
Domains
Diversity
HR & Training
Marker
Sexual Orientation (GBLT)
Geographies
Worldwide
North America
United States of America

SC Johnson's Diversity Programs Win Nod From LGBT Rights Group

November 14, 2012: 12:00 AM EST
SC Johnson received a score of 100 percent in the Human Rights Campaign Corporate Equity Index, which evaluates companies based on their fair treatment of gay, lesbian, bisexual, and transgender employees, consumers, and investors. SC Johnson’s programs supporting and strengthening talent and development of fair workplaces helped the company win the distinction for the 10th consecutive year. The Corporate Equality Index evaluated 889 companies, with SC Johnson evaluated in the categories Non-Discriminatory/Equal Employment Opportunity Policy, Spousal and Partner Benefits, Transgender Inclusive Benefits, Organizational LGBT Competency, and Public Engagement.
"SC Johnson’s Commitment to Diversity and Inclusion Recognized by Human Rights Campaign", SC Johnson, November 14, 2012, © S.C JOHNSON & SON, INC.
Domains
Diversity
Marker
Sexual Orientation (GBLT)
Geographies
Worldwide
North America
United States of America

Target Expands Its Lineup of Ethnic Beauty Products

October 24, 2012: 12:00 AM EST
Retailer Target announced that it will be the exclusive mass-market retailer for the Camille Rose brand of ethnic natural body and hair-care products. Target has been expanding its lineup of ethnic beauty products, which currently includes the Kinky Curly, Mixed Chicks, Milani, Iman, and Shean Moisture brands. While ethnic hair-care brand Curls is sold at other retailers, Target will be the exclusive retailer of two products — Cashmere Curl Jelly and Gel-les'c. Camille Rose products will be available by spring 2013.
Antoinette Alexander, "Target unveils new ethnic beauty products at NYC event", Drug Store News, October 24, 2012, © Drug Store News
Domains
Diversity
Marker
Other
Ethnicity
Geographies
Worldwide
North America
United States of America

Savoy Magazine Picks L'Oréal USA's Guy As One Of Its 2012 Most Influential Women Executives In America

October 23, 2012: 12:00 AM EST
L'Oréal USA senior vice president for diversity and inclusion, Angela Guy, is selected by Savoy Magazine as one of its 2012 Top Influential Women in Corporate America. The special issue of the magazine highlights business leaders and executives who have had positive impact on their companies and communities. Guy is in charge of promoting and defining her company's diversity efforts. Subscribing to the "lift as we climb" philosophy, Guy supports several charitable organizations, including Harvest of Hope Family Services, Network, Inc., Foster and Adoptive Family Services, and Womanspace Inc.
"L'Oreal's Guy Is an Influential Corporate Exec", Happi, October 23, 2012, © Rodman Publishing / HAPPI
Domains
Diversity
Marker
Other
Ethnicity
Gender
Geographies
Worldwide
North America
United States of America

Unilever Sponsors International Women's Networking Event, Highlights Achievements In Workplace Gender Diversity

October 11, 2012: 12:00 AM EST
Unilever co-sponsored the 2012 Women's International Networking Conference in Rome as part of the consumer goods company's efforts to put women at the forefront of its vision for "a better, more sustainable future." Women account for almost 80 percent of Unilever's consumer base and are expected to control the majority of global consumer spending valued at $15 trillion by 2014. Unilever CEO Paul Polman said his company is focusing on developing female talent through its pro-active gender diversity program. In 2011, women hold 28 percent of senior positions in the company, up from the 23 percent recorded in 2007. Women now account for 40 percent of Unilever managers and more than 50 percent of all graduate recruits.
"Unilever sponsors 15th annual Women’s International Networking Conference", Unilever, October 11, 2012, © Unilever
Domains
Diversity
Marker
Other
Gender
Geographies
Worldwide
EMEA
Europe
United Kingdom
Italy

Tide Introduces First Bilingual TV Ads In The United States

September 12, 2012: 12:00 AM EST
Procter & Gamble's Tide laundry detergent brand launched its first bilingual TV ads for English and Spanish TV stations in the United States. Part of the company's bilingual marketing campaign, the TV ads feature Tide VIVID White + Bright and Boost variants of the detergent. The campaign also includes online, broadband, and social media components. The TV ads also highlight the interaction between older and younger generations of Hispanics, illustrating how older Hispanics are replacing "traditional remedies" with modern products.
"Tide® Launches its First Bilingual TV Commercials in English and Spanish Top Networks", Business Wire, September 12, 2012, © Business Wire
Domains
Diversity
Marker
Other
Ethnicity
Geographies
Worldwide
North America
United States of America

Unilever Wants Women To Make Up More Than Half Of Its Management Team By 2015

August 30, 2012: 12:00 AM EST
Unilever plans to make women account for 55 percent of its senior management team by 2015. The consumer goods company cited several reasons for its move to highlight women executives, including women control almost $12 trillion of the world’s $18.4 trillion in consumer spending; and majority of university graduates in developed countries are women, forecast by the OECD to rise from 57 percent in 2005 to 63 percent in 2025. Also, diversity fuels innovation, according to research by Forbes Insights; and women account for more than 75 percent of Unilever’s consumer base, 50 percent of its global talent pool, and more than 50 percent of graduate recruits. To support its 2015 goal, Unilever developed a gender diversity program that includes accountability, mentoring, and appropriate networks.
Victoria Pynchon , "Unilever Aims for 55% Women in Senior Management by 2015", Forbes, August 30, 2012, © Forbes.com LLC™
Domains
Diversity
Marker
Other
Gender
Geographies
Worldwide
EMEA
Europe
United Kingdom

Clorox Employees Encourage GLBT Youth To Persevere And Overcome Bullying, Violence

August 23, 2012: 12:00 AM EST
A group of employees of The Clorox Company produced a video in support of the It Gets Better Project, a global campaign to encourage gay, lesbian, bisexual, and transgender (GLBT) youth to persevere against bullying. The video aims to show young GLBT people that they can gain happiness and acceptance by persisting through their teenage years. Clorox supports and advocates for workplace equality for GLBT people, which has helped the company earn a 100 percent score for the past six consecutive years on the Corporate Equality Index maintained by the Human Rights Campaign.
"Clorox Employees to GLBT Youth: It Gets Better", Clorox , August 23, 2012, © The Clorox Company
Domains
Diversity
Marker
Sexual Orientation (GBLT)
Geographies
Worldwide
North America
United States of America

L’Oréal Honors Women Leaders Of Digital-Technology Firms

July 17, 2012: 12:00 AM EST
L’Oréal announced the winners of the first NEXT Generation Awards, which aims to highlight women who lead trailblazing digital-technology companies. The company started the awards after it found that only a few such companies were headed by women. The winners are Doreen Bloch, founder and CEO of Poshly.com; Bettina Hein, founder and CEO of Pixibility; Sarah Mcllory, founder and CEO of FashionPlaytes.com; Kathryn Minshew, founder of The Daily Muse online community for professional women; and Vivian Rosenthal, founder and CEO of GoldRun.
Jack Neff , "L'Oreal Spotlights Female-Led Digital Startups With NEXT Generation Awards Seeks to Be Corporate Partner to Aid in Expansion", Advertising Age, July 17, 2012, © Crain Communications
Domains
Diversity
Marker
Other
Gender
Geographies
Worldwide
North America
United States of America

Billion Dollar Roundtable Seeks To Promote Supply-Chain Diversity In The United States

July 5, 2012: 09:31 PM EST
The Billion Dollar Roundtable, an organization of major marketers seeking to promote supply-chain diversity, will hold its 2012 summit on August 20–21 in New Brunswick, New Jersey. Founded in 2001, the group consists of 18 corporations that each spends yearly at least $1 billion of their supply-chain money on minority- and women-owned businesses. Corporate marketers are also focusing more on supply-chain diversity, and the summit, which will include large advertising agencies, aims to increase awareness of diversity in the United States.
Bill Imada , "How Big-Time Marketers Commit to Diversity in the Supply Chain", Advertising Age, July 05, 2012, © Crain Communications
Domains
Diversity
Campaigns
Marker
Ethnicity
Gender
Geographies
Worldwide
North America
United States of America

CPG Manufacturers Grow Their Revenue By Focusing On Hispanic Consumers

March 8, 2012: 01:34 AM EST
The advertising association, AHAA: The Voice of Hispanic Marketing, released its second survey of the top 500 advertisers in the United States for 2006–2010 that revealed that consumer packaged goods companies that dedicate a bigger portion of their marketing efforts to the Hispanic market have higher revenue growth rates than CPG companies that do not. Providing 56 percent of the U.S. population growth in 2000–2010, Hispanics account for 17 percent of the U.S. population and possess $1.2 trillion purchasing power, which make them a promising target market.
"AHAA Releases New Study Linking Hispanic Marketing Focus Among CPG and Retail Companies to Overall Corporate Growth", Association of Hispanic Advertising Agencies, March 08, 2012, © AHAA: The Voice of Hispanic Marketing
Domains
Diversity
Marker
Ethnicity
Geographies
Worldwide
North America
United States of America

Unilever Expands Online Efforts To Connect With Hispanic Community

February 28, 2012: 12:37 AM EST
Unilever widened the reach of its Vivemejor Web site and magazine for Latino consumers by adding presence on social media sites Facebook, YouTube, and Twitter to boost the level of engagement. Created in 2007 as part of Unilever's efforts to reach out and connect with the Hispanic community, Vivemejor's expanded online presence seeks to promote "online conversation" with Latina consumers, create "exclusive content," and share information online and offline.
Anna Maria Virzi , "How Unilever Connects With Hispanics on Facebook", clickz, February 28, 2012, © Incisive Interactive Marketing LLC
Domains
Diversity
Marker
Ethnicity
Geographies
Worldwide
North America
United States of America

Diversity In Advertising Means More Than Just Appearance

December 22, 2011: 02:35 AM EST
A survey by Yahoo!, Mindshare and Added Value has found that digital marketers are failing to reach blacks, Hispanics and Asian-Americans because the message often does not resonate with them at a cultural level. The survey found that 78 percent of blacks, 74 percent of Hispanics and 72 percent of Asians agreed that diversity in ads is important, but that diversity should not just be reflected in appearance, i.e., substituting a black family for a white family. According to a Yahoo! executive, respondents complained that brands “are not speaking to concepts that are relatable to me.” Ads need to reflect core values and interests: for example, an ad with a Hispanic family might show them sitting down and enjoying a meal together.
"Ethnic Groups Don’t See Themselves in Advertising, Digital Content", eMarketer, December 22, 2011, © eMarketer Inc.
Domains
Diversity
Marker
Research & Statistics
Trends
Culture
Ethnicity
Geographies
Worldwide
North America
United States of America

P&G Receives Corporate Leader Award For Diversity Initiatives

October 25, 2011: 04:02 AM EST
The American Advertising Federation has awarded Procter & Gamble its Corporate Leader Award for Diversity, an annual award that recognizes people or organizations that show leadership in promoting diversity in their advertising and in their industry. According to P&G, the award recognized the company’s commitment to diversity and inclusion in the workplace as well as multicultural marketing efforts. Examples of P&G’s multicultural marketing outreach initiatives include Orgullosa, a bilingual online program that celebrates Hispanic women, and My Black Is Beautiful, which encourages African-American women to define and promote their own beauty standard.
"American Advertising Federation Recognizes P&G as Corporate Leader in Diversity", Procter & Gamble, October 25, 2011, © Procter & Gamble
Domains
Diversity
Campaigns
Marker
Trends
Culture
Ethnicity
Gender
Geographies
Worldwide
North America
United States of America

Kroger Names New Chief Diversity Officer

June 13, 2011: 02:29 AM EST
Grocery retail chain Kroger Co. has appointed retail operations vice president Reuben Shaffer as  chief diversity officer, reporting to CEO David B. Dillon. As CDO, Shaffer will oversee the company’s diversity initiatives, which include supplier diversity and integrating Kroger’s commitment to inclusiveness into business and organization initiatives. According to CEO Dillon, diversity is a “core value” at Kroger that “makes us better at business.” Shaffer started at Kroger in 1988 and has held various management positions with the company. Kroger operates 2,458 supermarkets and multi-department stores under various names in 31 states, along with convenience stores, jewelry stores, supermarket fuel centers and food processing plants.
"Kroger Announces Appointment of Chief Diversity Officer", The Kroger Co., June 13, 2011, © The Kroger Co.
Domains
Diversity
Campaigns
Other
Geographies
Worldwide
North America
United States of America

Women Lead Four U.S. Organic Food And Farming Groups

March 7, 2011: 06:35 PM EST
Maureen Wilmot's appointment as executive director of the Organic Farming Research Foundation (OFRF) in January means that women now head up four major organic food and farming bodies. Joan Boykin is executive director of The Organic Center; Christine Bushway is executive director of the Organic Trade Association; and Peggy Miars executive director of the Organic Materials Review Institute. OFRF's annual luncheon in Anaheim, California, honors the women leaders. Peggy Miars said that as women often provide the backbone of US families in America, it’s natural that they should also lead key organic organizations. 
Sandra Marquardt, "Women Now Lead Four Key U.S. Organic Food and Farm Groups", OTA, March 07, 2011, © OTA
Domains
Diversity
Marker
Trends
Gender
Geographies
Worldwide
North America
United States of America

DiversityInc Lists Top 50 Companies Committed To Cultural Diversity

March 7, 2011: 03:59 AM EST
DiversityInc magazine’s latest ranking of corporations committed to cultural diversity includes several big food and personal care companies. Kraft Foods, Colgate-Palmolive Co., Coca-Cola Co., Procter & Gamble, SC Johnson and General Mills all made the 2011 list. The rankings for “Top 50 Companies for Diversity” were based on company responses to a survey that probed four topics: CEO commitment, human capital, supplier diversity and corporate and organizational communications. An above-average score across all four areas is necessary to make the list. Kaiser Permanente, Sodexo, PricewaterhouseCoopers, AT&T and Ernst & Young made the top five spots.
"SC Johnson Ranks 33 on the 2011 DiversityInc Top 50 Companies for Diversity® List", News release, SC Johnson, March 07, 2011, © S.C. Johnson & Son, Inc.
Domains
Diversity
Marker
Other
Trends
Disability
Ethnicity
Sexual Orientation (GBLT)
Geographies
Worldwide
North America
United States of America

“Tidal Wave” Of Latino Consumers Presents Marketing Opportunities For Dietary Supplement Makers

January 24, 2011: 11:47 AM EST

Marketers of organic, natural and healthy products should view the “tidal wave” of Latino consumers in the U.S. as a golden opportunity, according to Los Angeles family physician Luis Pacheco, M.D., himself a creator of a supplement brand. The 50 million Hispanics will impact health and wellness in the U.S., primarily because of their attitudes toward physicians, prescription drugs, and preventative care generally. Beset by obesity and diabetes, Hispanics generally do not visit the doctor until there is something wrong, and even then delay treatment because they cannot afford it, often lacking health insurance. Mistrusting prescription medications, Latinos prefer herbal products and other supplements. The opportunity for supplement makers is there, Pacheco says, as long as marketing and labeling are culturally relevant.

Carlotta Mast, "Do Hispanics represent the future of wellness or sickness in America?", NewHope360, January 24, 2011, © Penton Media Inc
Domains
Diversity
Marker
Research & Statistics
Trends
Culture
Ethnicity
Geographies
Worldwide
North America
United States of America

U.S. Companies Court Muslim Market, Halal Product Offerings Are Expanding

December 27, 2010: 10:58 AM EST

If the large turnout at the recent American Muslim Consumer Conference in New York is any indication, U.S. businesses are stepping up efforts to cater to the Muslim community. The trend is already noticeable in the food industry, with such companies as McDonald's, Wal-Mart, and Whole Foods now selling halal lines prepared in accordance with Islamic dietary laws. American producers are following the lead of Europe, which has established itself in the burgeoning halal industry, which posts yearly international sales of over half a billion dollars. But, like their European counterparts, American manufacturers can expect resistance from Christian populations in the current political climate. Errol Schweizer, an executive with Whole Foods, nevertheless predicts continuing penetration by American business into the Muslim market: "It isn't a question of whether they're going to do it. It's a question of where and when and how."

RACHEL ZOLL, "US Muslims: a new consumer niche", Associated Press, December 27, 2010, © The Associated Press
Domains
Diversity
Marker
Trends
Culture
Ethnicity
Geographies
Worldwide
North America
EMEA
Asia-Pacific
United States of America
Canada
Europe
New Zealand
United Kingdom

HHS Unveils 10-Year Health Promotion Plan For America

December 2, 2010: 09:23 AM EST

Noting that many of the risk factors that lead to chronic diseases are preventable, the U.S. Department of Health and Human Services announced a set of goals and objectives for promoting health and preventing disease in the U.S. over the next ten years. Healthy People 2020 is based on the idea that setting national objectives and monitoring progress can stimulate action. According to HHS, diseases such as heart disease, cancer and diabetes are responsible for seven out of every 10 deaths among Americans each year and account for 75 percent of the nation’s health spending. Based on input from a large number of health experts, government officials and organizations, the new initiative includes topic areas such as adolescent health, blood disorders and blood safety, dementias, early and middle childhood, genomics, etc.

U.S. Department of Health and Human Services (HHS), "HHS announces the nation’s new health promotion and disease prevention agenda", U.S. Department of Health and Human Services press release, December 02, 2010
Domains
Diversity
Policy & Legislation
Geographies
Worldwide
North America
United States of America

Increasing Numbers Of Foodborne Diseases Traced To Restaurant Salsa, Guacamole

July 12, 2010: 01:42 PM EST
Research conducted by the U.S. Centers for Disease Control and Prevention has found that nearly four percent of the restaurant-associated foodborne disease outbreaks between 1998 and 2008 were traced to contaminated salsa or guacamole, a rate that is double that of the ten prior years. Salsa and guacamole often contain diced raw produce, such as hot peppers, tomatoes and cilantro, all of which have been involved in past outbreaks, the CDC said. The agency began monitoring foodborne disease outbreaks in 1973, but no salsa- or guacamole-associated outbreaks were reported before 1984. Eighty-four percent of the 136 outbreaks occurred in restaurants and delis. CDC said that inappropriate storage times or temperatures and food workers were frequently cited as the sources of contamination.
Magdalena Kendall, "Salsa and guacamole increasingly important causes of foodborne disease", Presentation, International Conference on Emerging Infectious Diseases, July 12, 2010, © Centers for Disease Control and Prevention
Domains
Diversity
Marker
Ethnicity
Geographies
Worldwide
North America
United States of America

Women Live Longer Than Men, But Later Years Are Marked By Disability

July 2, 2010: 07:50 AM EST
Women in Spain have a higher life expectancy than men, but their physical condition in later years is much more likely to be poor, a new study has found. Looking at socioeconomic factors like education level and health factors such as limitations to daily activity of more than 4,000 people aged 64 and older in Barcelona, researchers discovered that social inequalities contributed to the problem. The pervasiveness of disability in people over age 64 rose among women between 1992 and 2006, but not among men. The prevalence of disability in 2006 was 30 percent among men and 53 percent in women, having increased among the most elderly women because of the “double burden of work,” domestic and outside the home, that women experience during their lives.
Albert Espelt, Laia Font-Ribera, Maica Rodríguez-Sanz, Lucia Artazcoz, Josep Ferrando, Aina Plaza, Carme Borrell, "Disability Among Older People in a Southern European City in 2006: Trends in Gender and Socioeconomic Inequalities", Journal of Women’s Health, July 02, 2010, © Mary Ann Liebert, Inc.
Domains
Diversity
Marker
Research & Statistics
Gender
Geographies
Worldwide
EMEA
Europe
Spain

Phenols In Olive Oil Affect Genes That Control Inflammation, Heart Disease

June 28, 2010: 03:19 PM EST
Phenols in olive oil have been found to modify genes involved in the inflammatory response associated with heart disease, according to researchers who studied the effects of olive oil consumption on people with metabolic syndrome and at high risk for heart disease and diabetes. The volunteers were all fed the same low-fat, carbohydrate-rich diet and virgin olive oil breakfasts with either high-content phenolic compounds or low-content phenolic compounds. About 15,000 genes were tracked; 79 were turned down and 19 turned up by the high-phenolic-content olive oil. The researchers said the results shed light on the molecular basis for reduced heart disease risk in Mediterranean countries where virgin olive oil is the main source of dietary fats.
Antonio Camargo, Juan Ruano, Francisco Perez-Jimenez, Laurence Parnell, et al. , "Gene expression changes in mononuclear cells in patients with metabolic syndrome after acute intake of phenol-rich virgin olive oil", Biomed Central (BMC) Genomics, June 28, 2010, © Camargo, et al.
Domains
Diversity
Marker
Culture
Geographies
Worldwide
North America
EMEA
United States of America
Europe
Spain

How-To Video Company Localizes Nestlé Middle East Media Offerings For Arab Audience

June 22, 2010: 01:05 AM EST
Nestlé Middle East said it has partnered with instructional video company Howcast Media to provide localized how-to lifestyle videos relevant to the health and lifestyle needs of Arabic speaking consumers in the region. Nestlé also plans to integrate the content into its regional site, Nestlé Family. Howcast has already translated more than 70 Nestlé how-to videos into Arabic, including titles such as “How To Make Chocolate Covered Strawberries” and “How To Use an Exercise Ball.” "Nestlé recognizes that every company is now becoming a media company, providing information to consumers and constituents throughout a variety of channels," said a Howcast Media executive.
Howcast, "Nestlé Middle East Partners With Howcast to Provide Arabic Language Lifestyle Content to Regional Consumers ", Marketwire, June 22, 2010, © Marketwire, Incorporated
Domains
Diversity
Marker
Culture
Ethnicity
Geographies
Worldwide
EMEA
Middle East- Africa
Bahrain
Iran
Iraq
Israel
Jordan
Kuwait
Lebanon
Oman
Qatar
Saudi Arabia
Syria
United Arab Emirates
Yemen

Indian Processed Food Market Booming As Lifestyles Undergo Transition

May 17, 2010: 07:56 PM EST
As lifestyles in India become more fast-paced, the demand for processed foods is expected to surge. The Indian government sees the processed food market doubling over four years, from $10 billion to $20 billion, with packaged food reaching five percent of the market. Emerging categories include processed dairy products, frozen ready-to-eat foods, diet snacks, processed meat, and probiotic drinks. Key drivers in the market, according to one expert, will be rising consumer demand, experimentation and health and wellness awareness, especially issues like low fat, natural, high fiber, antioxidants, etc. The on-the-go trend, meanwhile, will continue to fuel demand for collagen drinks, ready-to-cook foods, ready-to-eat foods, nutritional bars and liquid sweetener/vinegars. However, critics say growth would be even more robust if government regulations and policies on food marketing were less restrictive.
Hasan Mulani, Mumbai, "F&B marketing – It’s all about Indianisation!", FnB News, May 17, 2010, © Food & Beverage News
Domains
Diversity
Marker
Culture
Ethnicity
Geographies
Worldwide
Asia-Pacific
India

Despite Barriers, Opportunities Exist For Products Targeting Women’s Health In China

May 3, 2010: 09:00 PM EST

The market for dietary supplements for women’s health in China is a huge one, especially for products that target aging, skincare, weight loss, detox, prenatal care and blood enrichment. Chinese women have always had their homegrown, and affordable, health remedies, like “bird’s nest” and donkey hide gelatin, a fact that has so far made the market almost impenetrable for Western companies. On top of that are other barriers: government regulations, lack of consumer awareness, and resistance to prices boosted by shipping costs, taxes and import fees. But importers have reason to be optimistic. Especially encouraging is the fact that China’s version of the FDA is drafting new rules designed to nurture the industry and expand consumer education about Western nutritional and other supplements.

Jeff Crowther, "Inside China: Women’s Health in China", Nutraceuticals World, May 03, 2010, © Rodman Publishing
Domains
Diversity
Marker
Culture
Ethnicity
Gender
Geographies
Worldwide
North America
Asia-Pacific
United States of America
China

Hispanic Market A Major Growth Area For Food, Restaurant Companies

April 15, 2010: 03:31 AM EST
With food and restaurant sales declining among non-Hispanic consumers over the last four years, it’s not surprising that companies are looking to the Hispanic market as a growth engine, according to the marketing company Latinum Network. Sales from non-Hispanics slipped by $17.7 billion (2.4 percent) from 2004 to 2008, but sales from Hispanics soared 18 percent($14.8 billion). The increase is not accounted for just by population growth, either. Hispanics are spending a lot more, and that makes the market the only growth area for key food, beverage and restaurant segments, including crackers (sales up 12 percent among Hispanics) and candy and gum (up 8.2 percent). The trend doesn’t sit well with nutritionists concerned about obesity among Hispanics who, along with blacks, have a significantly higher incidence of obesity than whites.
Melanie Warner, "Why Food Companies Are Going Loco Over Hispanic Marketing", BNET, April 15, 2010, © CBS Interactive Inc
Domains
Diversity
Marker
Research & Statistics
Trends
Culture
Ethnicity
Geographies
Worldwide
North America
United States of America

Hispanic Spending Buoys Otherwise Stagnant Food And Beverage Industries

April 8, 2010: 12:11 AM EST
Hispanics account for more than 50 percent of the real growth in the food, beverage and restaurant sectors between 2005 and 2008, according to market data from Latinum Network. Inflation-adjusted Hispanic spending totaled $52 billion in that period, outpacing $40 billion of new spending by non-Hispanics. Latinum said the main reasons for the spending boost were the increase in the number of U.S. Hispanic households and an increase in consumer spending among U.S. Hispanics. In the $1 trillion food, beverage and restaurant business, new Hispanic spending more than made up for the decline in demand. Latinum also found that Hispanics created more than $9 billion in new value in otherwise dormant or declining categories such as fish and seafood, fresh fruit juice and dairy products between 2005 and 2008
"U.S. Hispanics Propel Real Growth In Food, Beverage And Restaurant Sectors, According To Latinum Network", Latinum Network, April 08, 2010, © Latinum Network
Domains
Diversity
Marker
Research & Statistics
Culture
Ethnicity
Geographies
Worldwide
North America
United States of America

7-Eleven U.S. To Develop Low-Priced Foods For Hispanic Market

March 22, 2010: 03:54 AM EST
The U.S.-based unit of 7-Eleven is once again attempting to take advantage of economies of scale by linking up with its Mexican counterpart to create lower-priced private label foods targeting Hispanic customers. The company hopes the partnership will create enough purchasing clout to reduce costs and, in turn, prices. "It is important to get the best cost possible and offer the customer the best price," a 7-Eleven spokeswoman said. Partnerships that exploit economies of scale to create cost-saving opportunities are not new to the U.S. unit of 7-Eleven. Last year it pooled resources with its Tokyo-based parent company to market two new low-price wines.
"7-Eleven Develops Private Label Products for Hispanics ", Convenience Store News, March 22, 2010, © Nielsen Business Media, Inc.
Domains
Diversity
Marker
Trends
Culture
Ethnicity
Geographies
Worldwide
North America
Asia-Pacific
United States of America
Mexico
Japan

Some Multinationals Are Succeeding In Tough Rural Indonesian Consumer Market

March 11, 2010: 04:18 AM EST
International consumer goods companies have chalked up some sales successes in Indonesia’s urban market, but in the rural areas, which offer huge potential, multinationals have run up against a perplexing problem. Some fast moving consumer goods (FMCG) companies like Unilever and Kraft have had success, but in general multinational brands have found the going tough in the countryside. Roadblocks for multinationals include the presence of entrenched local competition, as well as steep import levies and distribution costs that affect prices. On a deeper level, multinationals are hamstrung by a dearth of rural marketing information. But for those who have persisted, there have been notable successes: a McDonald’s fried chicken and rice dish, a Marlboro clove cigarette, and a Kraft biscuit brand with extra calcium and vitamins targeted at low-income consumers.
Asiya Bakht, "Indonesia: Brands seek a slice of the lucrative rural market", Media, March 11, 2010, © Haymarket Media Limited
Domains
Diversity
Marker
Culture
Ethnicity
Geographies
Worldwide
Asia-Pacific
Indonesia

Supplier Diversity Should Not Be Viewed as Mere Altruism

March 1, 2010: 04:54 AM EST
The recent recession highlighted the view that minority firms tend to be more vulnerable to economic headwinds: they typically have more limited access to capital and corporate supply chains, and because they tend to be smaller on average, they generally have a smaller cash buffer. However, supplier diversity isn’t just about altruism; it can be mutually-beneficial. Using minority-owned suppliers helps distribute income to communities of potential customers. It can also provide a platform for innovation, as evidenced by the suggestion from Bromley Communications, a leading Hispanic advertising agency, that the Progresso brand from General Mills should introduce authentic Mexican soups. The use of Hispanic firms remains disproportionately small. One Hispanic business leader said that Hispanics represent some 15 percent of the US population, but less than five percent of contracts are awarded to Hispanic firms.
Rob Kuznia, "The Persistence of Supplier Diversity Partnerships", Hispanic Business Magazine, March 01, 2010, © Hispanic Business, Inc.
Domains
Diversity
Other
Geographies
Worldwide
North America
United States of America

Yet Another Study Confirms Dangers Of Energy Drink-Alcohol Cocktails

February 11, 2010: 12:09 PM EST
Echoing the results of other recent cautionary studies, new U.S. research based on interviews with 800 college-age adults exiting bars found that patrons who consumed energy drinks mixed with alcohol had triple the risk of leaving very drunk and were four times more likely to try driving home than patrons who drank alcohol only. Participants were interviewed, completed questionnaires, and took breathalyzer-type tests. Those who drank alcohol-laced energy drinks – 6.5 percent of participants – were three times more likely to be intoxicated (with a .109 BAC level) than alcohol-only drinkers. Energy-alcohol drinkers also left the bar later, drank longer, and ingested more ethanol.
Dennis Thombs, Bruce Goldberger, et al., "Event-level analyses of energy drink consumption and alcohol intoxication in bar patrons", Addictive Behaviors (upcoming April 2010 issue), February 11, 2010, © Elsevier Ltd
Domains
Diversity
Marker
Research & Statistics
Trends
Age
Geographies
Worldwide
North America
United States of America

Food Makers Should Pay Special Attention To Four Key Consumer-Driven Trends

January 26, 2010: 08:05 AM EST
Food and industrial ingredients company Tate & Lyle says food manufacturer should take note of four key consumer-driven purchasing trends in 2010. For example, private label “premium options” with healthy and high quality ingredients appear to be seducing shoppers away from national brands – 47 percent of consumers have switched to store brands – as consumers continue to watch spending. Other trends that will affect food maker product lines: Americans are more sensitive to environmental impact; they want convenience foods that are affordable and nutritious; and they are eating more gluten-free products, even without suffering from celiac disease.
EmailWire.Com, "2010 Food & Beverage Trends", Earth Times, January 26, 2010, © www.earthtimes.org, The Earth Times
Domains
Diversity
Marker
Trends
Ethnicity
Geographies
Worldwide
North America
EMEA
Asia-Pacific
United States of America
Europe

America’s Obesity Rates Have Peaked, But At Dangerously High Levels

January 13, 2010: 04:09 AM EST
U.S. obesity rates have leveled off and stayed constant for five years among men and for 10 years among women and children, according to the Centers for Disease Control and Prevention. But, though the percentages are no longer rising, they have peaked at very high levels. About 34 percent of adult Americans are obese, more than double the level of three decades ago. Moreover, 17 percent of children are considered obese, three times higher than 30 years ago. African-American adults, the CDC says, have the highest obesity rates: 37 percent of men and 50 percent of women.
PAM BELLUCK, "Obesity Rates Hit Plateau in U.S., Data Suggest", The New York Times, January 13, 2010, © The New York Times Company
Domains
Diversity
Marker
Age
Ethnicity
Gender
Geographies
Worldwide
North America
United States of America

Affordability, Nutrition, Innovation Are Key Food Buying Trends In 2010 - Forecast

December 30, 2009: 05:58 AM EST
A consumer trends forecast from a marketing agency finds that, thanks to more women in the workplace, men are playing a larger role in domestic issues – food shopping, cooking, etc. Other trends: beverages of all kinds reformulated with less sugar; many new affordable organic foods; pragmatic rather than pricey restaurant and grocery choices, like affordable noodle bowl and tacqueria restaurants, grab-and-go grocery choices; new products with twists on kids' favorites like gourmet PB&Js and Asian-influenced easy lunches. A key trend, according to the agency: “Counting calories alone will not be as important as assessing the quality of those calories.”
"Our 2010 Consumer Trends Forecast: The New SHEconomy", The Fresh Ideas Group, December 30, 2009, © The Fresh Ideas Group
Domains
Diversity
Marker
Gender
Geographies
Worldwide
North America
United States of America

Pro-Diversity Policies Boost Business Performance

December 8, 2009: 03:50 PM EST
A recent study published in Personnel Psychology suggests that sales growth can be increased by instilling a pro-diversity culture. By studying subordinate and managerial diversity at 654 stores of a ‘large US retail organization’ the researchers identified that sales growth was highest at stores where subordinates and management perceived highly pro-diversity climates, and lowest where diversity clients were less hospitable. They hypothesize that supportive diversity climates benefit organizational performance through increased motivation, improved creativity, cooperation and problem solving.
Patrick F McKay; Derek R Avery; Mark A Morris , "A Tale Of Two Climates: Diversity Climate From Subordinates' And Managers' Perspectives And Their Role In Store Unit Sales Performance ", Personnel Psychology, December 08, 2009, © Personnel Psychology
Domains
Diversity
HR & Training
Marker
Research & Statistics
Culture
Ethnicity
Gender
Sexual Orientation (GBLT)
Geographies
Worldwide
North America
United States of America

Del Monte Foods Co. Encourages Law Firms To Implement Women-Friendly Policies

December 3, 2009: 03:44 PM EST
Motivated by the Diversity & Flexibility Connection initiative from the Project for Attorney Retention (PAR), Del Monte has been questioning law firms about their part-time and flexible work policies, believing these will boost the number of women working at law firms. The company also indicated it wants at least some part-time attorneys handling its legal matters. Del Monte’s move follows its work with PAR and a dozen major corporations to identify obstacles to part-time schedules and ways of overcoming them in hopes of preventing women lawyers from leaving firms. Poor female representation remains a serious problem; The National Law Journal's 2009 survey of the nation's 250 largest firms found that women make up 45 percent of associates but just 17 percent of partners; a 2007 Massachusetts Institute of Technology Workplace Center study found 15% of women partners leave against 1% of male partners, with over 60% of departing women cite difficulties balancing work and family. While almost all major law firms have polices allowing part-time and flexible work schedules, stigmas associated with it mean few attorneys adopt it – just 5.6% of lawyers, according to a National Association for Law Placement study. Del Monte’s efforts are part of a broader move to destigmatize part-time and flexible work to boost female representation at law firms.
Karen Sloan, "Legal departments look to boost number of women", National Law Journal, December 03, 2009, © ALM Media Properties, LLC.
Domains
Diversity
Campaigns
HR & Training
Marker
Policy & Legislation
Research & Statistics
Gender
Geographies
Worldwide
North America
United States of America

Corporations Still Making Basic Diversity Gaffes

December 3, 2009: 03:25 PM EST
2009 provided a clutch of basic mistakes by marketing managers who misrepresented, annoyed or flat out enraged one concerned demographic or another. For instance, in its UK campaign for its film Couples Retreat, Universal Studios airbrushed from the original US poster the only African-American couple, leaving just six white actors on the poster. The company soon reinstated the original. Over the summer Microsoft an image shown on its US site with three office workers – one white, one Asian-American and one African-American – reappeared on its Polish site but with the African-American man's head replaced with that of a white man. Stranger still, the hand belonging to the African-American man was unchanged. Microsoft apologized and removed the photo. Over the fall, Abercrombie & Fitch had to pay damages for banishing to the stockroom a part-time employee because she had a prosthetic arm.
Ruth Mortimer, "Misrepresentation of nation's ethnic diversity drives us all mad ", Marketing Week, December 03, 2009, © Centaur Communications Limited
Domains
Diversity
Campaigns
Liability & Litigation
Marker
Disability
Ethnicity
Geographies
Worldwide
North America
EMEA
United States of America
Europe
United Kingdom

Race A Factor In Unemployment Rates

November 30, 2009: 03:55 PM EST
Bureau of Labor Statistics show that during the current downturn college-educated black men have fared significantly worse gaining jobs than other demographic groups, with the unemployment rate for black male college graduates 25 and older in 2009 nearly twice that of white male college graduates — 8.4 percent compared with 4.4 percent. Individuals interviewed for this New York Times article were unable to identify the reasons behind this trend, but the author suggests that one factor is the impact of word-of-mouth and informal networks, which can leave blacks at a disadvantage. A July 2009 study published in the journal Social Problems found that white males receive through routine conversations substantially more job leads for high-level supervisory positions than women and members of minorities.
Michael Luo, "In Job Hunt, College Degree Can’t Close Racial Gap ", New York Times, November 30, 2009, © New York Times
Domains
Diversity
Marker
Research & Statistics
Culture
Ethnicity
Geographies
Worldwide
North America
United States of America

Women’s Representation In UK Boardrooms Flatlines – Study

November 29, 2009: 03:36 PM EST
The latest Female FTSE Board report from Cranfield School of Management found that the share of women directorships was essentially unchanged, year on year, at 12%. During the economic downturn diversity issues were relegated to experience managing through recessions, which looks to have favored men: of the 156 appointments to FTSE 100 boards in the past year, 14.7% were women, against 10.7% last time. Report co-authors, Ruth Sealy, said, "It would appear that instead of becoming a time for change the economic climate of the past year has left the top companies more male dominated." Still, Britain fares well in international comparisons. A study from Egon Zehnder indicates it is on a par with the Netherlands that also has 12% female board representation. Norway leads, part due to a law that came into force last year that requires boards to fill 40% of spaces with women.
James Ashton , "Women go by the board", The Sunday Times, November 29, 2009, © Times Newspapers Ltd.
Domains
Diversity
Marker
Research & Statistics
Trends
Gender
Geographies
Worldwide
EMEA
Europe
United Kingdom
Netherlands
Norway

Wal-Mart Working With CARE To Promote Women’s Rights In India

November 10, 2009: 03:32 PM EST
Leveraging a $1 million grant from the Wal-Mart Foundation, the humanitarian organization CARE is to create the Cashew Value Chain Initiative in Tamil Nadu to assist 750 women working in cashew faming and processing. The project aims to improve economic opportunities for socially and marginalized women in southern India by setting up three women-owned and managed cashew processing units and 15 literacy centers. Margaret McKenna, president, Walmart Foundation said, "This initiative falls in line with Walmart's overarching strategy to support girls, women and the organizations and issues of importance to them. We are listening to our female customers around the world and want to further demonstrate our commitment to them and their economic empowerment."
November 10, 2009, © Wal-Mart Inc.
Domains
Diversity
Campaigns
HR & Training
Marker
Trends
Gender
Geographies
Worldwide
Asia-Pacific
India

Swedish Study Finds Surprising Correlation Between Drinking Whole Milk And Lower BMI

September 30, 2009: 02:25 AM EST
A researcher studying 92 eight-year-olds in Sweden was surprised to find that those whose diet included whole milk had a lower body mass index (BMI) than those who drank skim milk. The researcher suggested two reasons in the unpublished study for the unexpected results: children who drank whole milk might also eat fewer high-calorie snacks and sweet drinks; or, their eating habits might just be generally healthier. The U.K.’s NHS Knowledge Service said more research is necessary and “people should not give their children full-fat milk to reduce their BMI on the basis of this research.”
Susanne Eriksson, "Studies on nutrition, body composition and bone mineralization in healthy 8-yr-olds", Ph.D. thesis (not yet published), September 30, 2009, © Göteborgs University (Sweden)
Domains
Diversity
Marker
Ethnicity
Geographies
Worldwide
EMEA
Europe
Sweden

General Mills Program Encourages Healthy Eating In Hispanic Communities

September 28, 2009: 07:34 AM EST
A three-year community-relations initiative designed by General Mills, Inc., last year to encourage Hispanics to eat tasty and nutritious foods has grown into an important resource for the communities it serves in California, Illinois, and Texas, according to the company, which launched the second year of Mente Sana en Cuerpo Sano (Sound Mind, Sound Body) with an awards dinner for community-based partners. The company's broader Hispanic platform, Que Rica Vida, creates materials in Spanish and English that help Hispanics combine their healthy food traditions with “the realties of life in the U.S.”
"General Mills Renews Commitment To Help Latino Families Eat Right", PR Newswire, September 28, 2009, © PR Newswire Association LLC.
Domains
Diversity
Campaigns
Marker
Culture
Ethnicity
Geographies
Worldwide
North America
Latin America
United States of America
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