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Procter & Gamble Adopts Ethnic Diversity At Its Singapore Innovation Center

May 28, 2015: 12:00 AM EST
Procter & Gamble employs a staff with a diverse ethnic backgrounds and nationalities at its Singapore Innovation Center. Although this ethnic diversity sometimes causes delays in reaching a consensus, it also promotes development of new ideas, according to facility director Yuko Nakamura, who is in charge of skin care and other products. Focus groups consulted at the center also consist of people of different nationalities.
Deanna Utroske, "Asia’s multi-ethnic population inspires innovation at P&G", Cosmetics Design , May 28, 2015, © William Reed Business Media SAS
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